2013 Recruitment infographic for print and email to send to prospective loan officers. The concept entailed highlighting some notable accomplishments of the company, growth and what differentiates us from the competitor. 

Creative partners: Wynter Johnson, Abbey O'Neal.

2013 Working with Loan Officers (basically 600 individual clients with similar needs) we knew we needed to come up with a campaign that strongly represented the new brand identity, while still enabled quite a bit of room for change. That's when my manager and I developed the value campaign - a campaign that relates mortgage industry "buzz words" into something positive from every day life. We created a template that allowed interchangeable pictures and key words, while it still fulfilled the need of many loan officers within the company.

Pieces were created as postcards, flyers, ads and email blasts.

Creative partners: Wynter Johnson.

2013 While creating a catalog of pure WJB branded materials readily available for loan officers to use, we developed a series of banners that resonated with the main brand identity. Some created with company and product information and others created solely with strong homeownership imagery and brand aesthetics.

Trade show banners designed in 6' x 2', 8' x 2' and 32" tall vinyl banners for interior and exterior trade show and event use.

2012 Every girl knows the story - everything about your wedding has to be perfect. To ensure everything for our wedding was up to our standards, I designed our invitations, thank you cards, programs, table cards, seating arrangements and worked with our caterers, florist, baker, and other vendors to carry the design through. I may be a bit biased, but I think every aspect was spot on.

Engagement photography by Syltie Studios.

Wedding photography by From the Hip Photo. 

2013 I worked with our video production department to create some slider imagery that resonated with our new brand identity. The photographs were taken in our corporate office. 

Working with the External Communications Manager, we developed a series of product flyers using a branded template. Using a third party vendor, we uploaded this product series into an online portal that enabled loan officers to automatically populate the flyers with their own contact information and gave them the option to co-brand with realtors and other partners as well. The online library consists of over 200 pieces of sales collateral, I've included a few of the most recent pieces from the product series. 

All pieces were created for print and coded for email.

Creative partners: Wynter Johnson.

2013 Design collateral based on WildRock branding for numerous events - pieces include event banner, program ads and rack card.

Creative direction from Kristin Golliher, Alicia Beard and Mandy Cummings.

2010-2011 I worked with the OtterBox creative department for 1.5 years developing collateral for our sales department, internal pieces, marketing collateral, ads and campaigns.

2010-2011 Worked with creative team to develop retail concept designs for indirect channels. 3D modeling with SketchUp.

2009 With my undergrad in Interior Design, I was able to learn the art of 3D modeling using Google SketchUp, floor plans and space planning using CAD and working on final renderings using a combination of SketchUp and Photoshop.

The pieces you see to your right, you will see final 3D renderings, hand drawn space planning, floor plans, and urban planning.

When I'm not in front a computer, you'll likely find me trying out some new baking adventure. Cupcakes are a particular favorite, so thanks to Pinterest and some random middle-of-the-night inspiration I've been able to have some fun.